Have now found blog from Roy Greenslade, might have been intended for print when budgets allowed. My guess, happy to repeat any accurate info from Guardian on when if ever Media page returns.
Very interesting blog post, should be widely known.
Demise of tabloids linked to rightwing politics. Brexit papers listed as Mail. Express, Sun. Should include Telegraph to get a higher number.
Some 64% of Express readers and 63% of Mail readers are aged over 55, while 55% of the Sun’s audience is aged over 45........The rightwing press is heading for its coffin.
But what about newspapers in general? Fairness for the The Mirror-
...staff cuts have had a deleterious effect on its output. It cannot match the Mail for the quantity and range of its content nor the quality of its reporting.
As the Labour party’s faithful supporter, it has also found it hard to find a coherent voice. It has been unable to reconcile its own position, a post-Blairite centrism, with the leftist surge of Jeremy Corbyn. The result? A flip-flop editorial stance. Therefore, the Mirror, while probably reflecting the views of the overwhelming majority of its ageing readership, fails to appeal to the younger generation.
Could not much the same be said about the Guardian? Probably more space hostile to Corbyn than in the Mirror over recent years.
My guess is that things are closer to a crunch than is being reported.
Guardian print readers who are also part of social media should get ready to be agile.
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